BBQ House bets on the new Polana Square Panel

The newest Churrascaria BBQ HOUSE, brings together quality barbecue and a great complementary service to provide you with a unique experience.

Presenting a wide variety of homemade food with unique sauces, it chose to launch its first institutional campaign on Dalima's digital network.

In order to generate a greater impact on its audience, BBQ HOUSE chose to align its communication strategy with the new Dalima panel, making use of its duality in accommodating videos with three-dimensional effects as well as conventional 2D videos.

Showing itself once again as a multifaceted panel, the BBQ House opted to use only one side of the panel, the largest, facing Avenida 24 de Julho, exploiting the high image quality of that Panel.

Based on the 5-second animated video sent by the customer, the campaign shows the public the best of barbecue and its extensive gastronomic variety, centered on the message “We turn grills on”.

The 5-second graphic video format allows for flexible distribution and placement, as well as captivating repeat exposures, in order to improve brand awareness, products and services. Through yet another success story at Polana Square, Dalima challenges companies to bet on this innovative solution and achieve greater visibility for their services.

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